The Who said it best:
Why don’t you all f-fade away (Talkin’ ’bout my generation)
And don’t try to dig what we all s-s-say (Talkin’ ’bout my generation)
I’m not trying to cause a big s-s-sensation (Talkin’ ’bout my generation)
I’m just talkin’ ’bout my g-g-g-generation (Talkin’ ’bout my generation)
This is my generation
This is my generation, baby
However, they were only talking about their generation. As an architect, you need to be aware of differing generations and how to interact with them. As a quick reference, we give you Generation Client cards. Use these cards to quickly identify traits of your clients and how best to relate with them.