ivory tower green

What he says…

think | architect

UK-2014-Oxford-All_Souls_College_03

I need to share some thoughts about the state of green – honestly and freely. It may sound like a rant, and I may draw criticism, but, I am seeking awareness more than solutions.

What is the perception of green or sustainability in architecture and construction outside of the circles of architects, namely large(r) firms and large public/university projects? Where are we on this issue for the majority of projects, the majority of firms and the majority of people?

What about the small project, the small firm and the small business owner? Remember, I’m dealing with perception.

WalMart Solar

If you develop your frame of reference solely from glossy magazines or if you are bound by the ivory tower of academic sustainability and environmental performance modeling or if you are an architect working solely on (large) LEED projects you might have a narrow perspective.

Am I playing with matches? Let’s talk about…

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